Instant Messaging for Online Shopping

E-commerce websites are now-a-days opting various Tele-communication technologies to provide effective customers service. The hotline services or email support services from e-commerce websites often create hassle for the customers. Live chat option is the trending technology, where the customers can then and there communicate with the vendor regarding the size, color and quality of product.

Instant Messaging empowers clients to ask fundamental inquiries while shopping for a product or a service. E-commerce suppliers frequently report that live chat programming empowers them to address the sorts of specific inquiries that aren’t normal enough to warrant a reply in a FAQ area yet that can have the effect in bringing a deal to a close.

Through Instant Messaging (IM) tool the users can make point-point HD video calls. HD video calling provides customers a rich experience in availing the support services form the e-commerce companies. The advantages of live video chat in e-commerce websites for both clients and the vendors include: Real-time, one-on-one individual customer support. Client reps can impart Web screens to the client, impart the website route, and direct them to the site page and product(s) they get some information about. Clients can see the item up close. Reps can likewise help clients with inquiries regarding strategies on the best way to do something with an item. Create individual associations from social discussions and client help. Make internet shopping more proficient and agreeable.

How to use IM:

By enabling the live video chat option on every page of the e-commerce site, the customers can click on the video chat option to get live and instantaneous support from the vendors. Here there will be options for one-way or two-way video chat, in one way video chat the customer need not have a camera. In one way video chat, only customer support executive’s video will be visible to the client. The particular shopping associates can explore the website, give item suggestions, think about stock, exhibit item peculiarities, and examine insights about stock shades and examples.

Advantages of IM for online shoppers:

Video chat option in web shopping renovate the e-trade destinations as it would make the webpage more reliable, enhances number of leads, reduced number of product rejections. The following are the various advantages of live video assistance for the customers:

• Can visualize the product

• Check for the product availability based on the size and color

• Having clear knowledge on the product by discussing with the sales guys

• Though live video chat the customers can have the personalized shopping experience as of the real physical shopping.

• Complaints or after sale support will be more enhanced as the customer can clearly show where the product is damaged or how the product is not performing well.

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